by Samantha Stultz | Oct 16, 2025 | Marketing
TL;DR A subscription marketing model gives business owners steady, scalable growth through consistent visibility and predictable costs. It’s not a one-size-fits-all solution, but when built around storytelling, data, and adaptability, it becomes the foundation of...
by Samantha Stultz | Oct 7, 2025 | AI, Marketing, Pay Per Click (Google Ads), SEO, Website
Contractors often test the waters with a single boosted Facebook post or a short Google Ads trial, hoping for an immediate flood of calls. The reality? One-time ads rarely build long-term traction. Successful home service marketing Kansas City strategies focus on...
by Samantha Stultz | Sep 27, 2025 | AI, Marketing, Pay Per Click (Google Ads), SEO, Website
It’s easy to get swept up in the excitement of automation. AI tools can churn out content, tag photos, even generate ad copy in seconds. But here’s the truth: if you’re relying entirely on AI, you’re leaving your brand vulnerable to sounding like everyone else. As...
by Samantha Stultz | Sep 8, 2025 | LLMO, Marketing, Social Media
TL;DR If your social media posts aren’t getting many likes, don’t panic—especially if you’re in legal or professional services. This blog explores why low engagement doesn’t always mean low impact. In fact, at Monsees & Mayer, we’ve had weeks with minimal...
by Samantha Stultz | Sep 2, 2025 | Marketing, Social Media
TL;DR If you’re a small business deciding between Instagram Reels and Facebook Ads, the better ROI depends on your goals. Reels drive engagement and discovery, while Facebook Ads offer faster conversions and tighter targeting. This post compares both so you can...
by Samantha Stultz | Aug 13, 2025 | Email Marketing, Marketing, SEO
TL;DR:If you’re not sure how much to budget for marketing, you’re not alone. Here’s a practical breakdown of what small business owners are actually spending, where that money goes, and how to make sure you’re not throwing it away. Most...
