by Samantha Stultz | Oct 7, 2025 | AI, Marketing, Pay Per Click (Google Ads), SEO, Website
Contractors often test the waters with a single boosted Facebook post or a short Google Ads trial, hoping for an immediate flood of calls. The reality? One-time ads rarely build long-term traction. Successful home service marketing Kansas City strategies focus on...
by Samantha Stultz | Sep 27, 2025 | AI, Marketing, Pay Per Click (Google Ads), SEO, Website
It’s easy to get swept up in the excitement of automation. AI tools can churn out content, tag photos, even generate ad copy in seconds. But here’s the truth: if you’re relying entirely on AI, you’re leaving your brand vulnerable to sounding like everyone else. As...
